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Produktchef versus Product Owner

I vårt dagliga arbete som konsulter inom produktledning träffar vi på många företag som befinner sig på resan från ett traditionellt projekt styrt...

How is it like being a PM in a Tech Start Up!

Before I start off on my journey and experience, I believe it’s good to give some background information. I previously worked in a technological...

Part 5: 10 Books for Product Marketing

This blog is one part of our Product Marketing for Product Managers. We understand the pain that product managers are feeling when they have to...

Part 4: Elevator Pitch-Worthy learnings from Shark Tank

Welcome to part one of our blog series on product marketing for product managers. We know the pain that product managers feel when they have to...

Part 3: Video and Product Marketing

Here is our third installment to Product Marketing for Product Managers series. If you are new,  check out our other blog posts on Product...

8 framgångsfaktorer för att lyckas som produktchef

Produktledning är en central organisatorisk process som omfattar mer eller mindre alla delar av ett teknikintensivt bolag inom B2B....

Let's agree on Product Management "principles"!

The product manager positionProduct manager is a growing profession. We find PMs in global matrix giants but also in startup wannabies.

Guiding...

Where should I invest my time?

School book theory says you can only benefit from an investment if it is made in the bottle neck. How about using the concept in personal planning?

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