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How is it like being a PM in a Tech Start Up!

Before I start off on my journey and experience, I believe it’s good to give some background information. I previously worked in a technological...

Part 5: 10 Books for Product Marketing

This blog is one part of our Product Marketing for Product Managers. We understand the pain that product managers are feeling when they have to...

Part 4: Elevator Pitch-Worthy learnings from Shark Tank

Welcome to part one of our blog series on product marketing for product managers. We know the pain that product managers feel when they have to...

Part 2: Content Marketing for Product Managers

Product Managers, the Mary Poppins of the company have many different roles. They are taking care of the product, liaising with development,...

Part 1: Inbound Marketing for Product Managers

We are starting a short series on Product Marketing for Product Managers in high tech B2B arena. We understand that product managers take on...

Create products of value to your customer

Let’s face it, selling products these days is both easy and difficult. Easy, because reaching customers round the world has become far simpler...

Communicating your roadmap

Ever wondered how to effectively communicate your roadmap to different stakeholders? Do you even know who your stakeholders are?

Trends of 2018 in Product Management

The Product Leadership Day, that was held on 22 March 2018 had brought in about 200 participants with 10 speakers. We had a wonderfully beautiful...

Professional Networking and Collaboration

More and more in recent years, people are moving away from traditional methods of networking towards a more collaborative approach. The days of...

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